Your Single Solution for Equitable Media Engagement, Collaboration and Commerce
BXC unleashes the untapped market potential of BIPOC media by connecting them with content, with each other and with people and organizations wanting to engage and do business with them.
Are you a BIPOC broadcaster, publisher, podcaster or other media platform owner whose purpose is to inform, entertain and engage BIPOC audiences? Are you looking to find and secure top talent including writers, photographers, videographers, copy editors, producers, and consultants, etc? The BIPOCXChange can provide you with connections, content, resources and opportunities to grow your audience and revenue.
Are you a BIPOC journalist, blogger, influencer, writer, editor, videographer, photographer or consultant looking to expand your reach, relevance and revenue? The BIPOCXChange can help boost your brand and generate more attention and compensation for your work.
Are you a company leader looking to increase brand recognition and relevance within BIPOC communities? Do you work for an advocacy organization, civic nonprofit, government agency, foundation, academic institution, or investment company eager to engage with multicultural communities? The BIPOCXChange provides an easy, reliable and effective solution to leverage Equitable Media for earned and paid media opportunities that target BIPOC audiences at scale.
Do you work as part of a communications team for a public, private, social sector entity, political campaign or policymaker looking to build relationships with Equitable Media and otherwise step up your earned media game? The BIPOCXChange helps grow your Equitable Media contact list and stay connected with key journalists. It also allows you to distribute releases and host press events directly on the platform.
What is the BIPOCXChange?
The BIPOCXChange (BXC) is a metaverse solution created by MMCA and Elevate Media Group to better position Black, Latinae, Asian, Indigenous and other People of Color media (Equitable Media) to produce timely, relevant and premium content, grow and monetize their audiences and unleash their market potential. It also provides marketers with the first-ever single solution to all their earned and paid Equitable Media engagement needs.
BXC’s digital ecosystem is like Associated Press Wire meets Getty Images meets LinkedIn for Equitable Media.
Key Features Include:
Networking Platform: Find, connect, collaborate and leverage the power of Equitable Media in one simple-to-navigate space.
Newswire: Get access to timely featured and premium news and entertainment content designed to inform and engage BIPOC audiences.
Media Exchange: Share and access editorial, photos, video, music, and other content.
Newsmaker Space: Host and participate in press events, panel discussions, interviews, etc. and share important announcements with BIPOC Media and their audiences.
Resource Hub: Access useful tips and tools to grow your reach, revenue and relevance.
Benefits for Content Producers: Get publicity, credibility, expanded audience/ amplification, and more money for your contents, and services. The BIPOCXChange also acts as a free speakers bureau for commentators, influencers, and experts looking to be booked for shows and media engagements.
Benefits for Media/Comms Professionals: Expand your influence by hosting, posting, and participating in live events, news conferences, podcasts, announcements, commentaries, as well as clubhouse-styled events. Monitor and collect metrics, and track user engagement, user growth, trending topics, search results, and resource usage using our customized Data & Analytics Dashboard. Build and grow media lists and stay connected with journalists and contributors when they change platforms and publications.
Benefits for Marketers and Investors: Tap into an easy, reliable and cost-effective solution to all your Equitable Media engagement needs. Our expansive community of Equitable Media can help you reach, engage, build trust, and promote your products, services, and good works to BIPOC audiences in a way that meets strategic goals and provides measurable ROI.
The BXC is also an invaluable tool for foundations, nonprofits, academic institutions, investors, lenders, and other stakeholders looking to find, fund, support, build advocacy coalitions, conduct research, promote resources to and otherwise engage with Equitable Media.